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Joseph Swan Academy Win Premier League Enterprise Regional Play Off

A team from Joseph Swan Academy, representing Newcastle United Foundation in the Premier League Enterprise Challenge, won the Regional Play Off in Huddersfield yesterday.

The five pupils travelled to the John Smith Stadium to compete against teams from schools across the North of England for the chance to represent their clubs, and the region, at the national final in March.

Joseph Swan had already come out on top against a number of schools after winning the local heat at St. James’ Park in November.

The group had practised their presentation at St. James’ Park after being invited to enjoy match day hospitality by Foundation supporters First Class Supply – and after impressing with their effort and passion, they earned themselves a personal endorsement from Sky Sports presenter and Newcastle United fan Pete Graves.

Set by former Premier League Executive Chairman Richard Scudamore, this year’s challenge tasked participants with developing a business plan and promotional campaign to increase the number of 18-23 year olds following Premier League clubs and attending matches.

Andrew Foster, Learning and Skills Manager at Newcastle United Foundation said: “The standard of the business pitches was exceptional this year so Joseph Swan should be very proud to have won the chance to represent the region in the finals in March.

“The team have worked so hard on their ideas and presentation skills in the last few weeks. It was great to see it all come together in their final pitch.”

Speaking after the event the team said: “We’re buzzing really, it’s been such a great time today and we’re just really happy that we’ve won and all the hard work was worth it in the end.”

Now in its tenth year, the Premier League Enterprise Challenge is an exciting national competition for young people in Years 8, 9 and 10. Delivered in partnership with Sport Relief, the programme aims to inspire young people to engage positively in education and raise awareness of the world of work, through the power of Premier League football clubs.


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