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CEO Sleepout 2018 Launches

Newcastle United Foundation is excited to confirm that the CEO Sleepout at St James’ Park will return in 2018, taking place on Thursday 1st March.

Tyneside executives will once again raise funds for a range of remarkable homelessness charities when they sleep out for the night aiming to beat the fundraising efforts of last year’s cohorts, who raised a staggering £90,000, continuing Newcastle’s reputation as the largest Sleepout event outside London.


Funds raised during the sponsored sleepout will be split between Newcastle United Foundation, Changing Lives and CEO Sleepout UK.  In Newcastle United’s 125th Anniversary Year the charities are looking for 125 senior business executives to fundraise a minimum of £1000 each to help achieve a record target!

Newcastle United Foundation utilises the funds to support its Homeless Football Club, as well as supporting community engagement programmes delivered in the community.  Over 80 vulnerable young people and adults who are currently facing homelessness, recovering from drug and alcohol addiction, or facing mental health issues participate in our weekly homeless football sessions.

The Foundation also encourages participants to get involved in their Employability programmes such as Talent Match and League Works to support their transition back into employment.

The funds raised during last year’s CEO Sleepout event are helping Changing Lives provide guidance to people in crisis, such that they avoid becoming homeless. Addressing the financial issues, that without our intervention and encouragement, service users would have great difficulty navigating the solutions available to them, which ultimately would have resulted in them being evicted/becoming homeless.

 Sarah Medcalf, Development Manager at Newcastle United Foundation, said: “The Sleepout at St. James’ Park has become a much anticipated fixture in the region’s fundraising calendar and we’re looking forward to hopefully welcome a record number of executives to this year’s event.  It would be fantastic if those people that took part last year could nominate someone else in their organisation to take part in 2018.  If you’ve taken part before you know it’s a really special night and we would love to welcome you back again!


“It’s really important that we continue to grow this event so the Foundation and Changing Lives can help even more people, in our case by offering employability support and access to participate in our Homeless Football Club.

Jo Curry, Executive Director at Changing Lives added: “Changing Lives is pleased to be involved in the 2018 CEO sleep out at St James’ Park. Every morning we have people out on the streets of Newcastle as day breaks looking for people who have been rough sleeping. We encourage them to come over to our base in the city –  to have a coffee; a shower; a hot drink but most importantly to find out what is available so that they don’t have to spend another night outdoors. It is thanks to the support of the people that took part in the CEO sleep out last year and to their friends and supporters that we have been able to improve this service this year. For many it is the start of getting their lives back on track. From our hostel accommodation they have a roof above their heads, but they are also helped to register with a doctor, get the right benefits, look into addiction recovery services and build their confidence so that they can start to consider employment. They are offered hope and the chance to build upon the strengths that they have. We are grateful to everyone involved in the CEO sleepout because you are undoubtedly changing lives.”

Andy Preston from CEO Sleepout commented: “Our business leaders are doing three amazing things; raising money to support great work in the city from groups like Changing Lives and the Newcastle United Foundation, raising awareness across Tyneside of the area’s challenges and the plight of those in homelessness and poverty, and showing the whole community how business and enterprise can be a huge force for good. This year we’re aiming to top the £100K mark with the support of the local business community.

 Any business leaders that would like more information, or would like to sign up, should visit or contact Yvette Thompson at Newcastle United Foundation (

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